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May 26th, 2002 @ 9:26 pm | No Comments » | Scooped by A311Hicks, Brandon, Alex Murphy, Mike, Kim

  • Kevin gets a mention in an article talking to filmmakers about the importance of finding someone to unlikely endorse their film (i.e. The Evil Dead’s quote by Stephen King) at Film Treat:
My own company, FilmThreat.com, was in need of its own champion for our first DVD release. The feature-length documentary Starwoids, about a bunch of Star Wars fans waiting in line for the Episode I premiere, already had a great sales angle — Star Wars. More than a few people have heard of that film. But how to sell a doc? Asking DVD consumers to watch an entertaining doc can be like asking a kid to eat vegetables. We had to get creative. We knew we needed someone to endorse the film and give it even more credibility. Someone who could elevate an already great doc and make it a must see. We settled on independent director Kevin Smith. He perfectly represents the Star Wars Generation to fans. Smith liked the film enough to record some voice-over narration and even provided a 10-minute interview about Star Wars’ influence on his films which became an extra on the DVD. Selling Starwoids with Kevin Smith’s endorsement became a lot easier. (And damn if I’m not grateful to him for it.) His affiliation gave us the credibility to get the film into retail chains and filmmaker Dennis Przywara will actually make more than twice his money back on his indie doc.

Now, most might think that a movie reviewer might make a good champion. And they often do. But more often, an endorsement from an unlikely source will provide a much better way to get attention. Just ask my pal Silent Bob.

You can read the entire article, called “Find A Champion For Your Film”, HERE.

  • We got sorta late notice on this, but Affleck guested on the now cancelled Politically Incorrect on Friday night, where he dominated a lot of the discussion. If we hear of a rerun, we’ll let ya know. Affleck was likely there to promote “The Sum Of All Fears”.
  • The Preview channel (on most cable systems) has been showing short interviews with Chris Rock, Shannon Elizabeth and others from Jay & Bob to promote the flick’s playing on pay-per-view.
  • Catch some Askewers, past and present, on UK TV this month:
Deception (aka Reindeer games) – Friday 7th June at 21:00 Sky MovieMax

Mallrats – Tuesday 28th May at 22:00 and Monday 3rd June at 00:30 on The Studio

Titan AE (Voiced by Matt Damon)
Starting: 18:00 on Friday 24th May. Showing on Sky Premier Widescreen.
Starting: 03:55 on Saturday 25th May. Showing on Sky Premier Widescreen.
Starting: 10:55 on Tuesday 28th May. Showing on Sky Premier 1.
Starting: 18:15 on Tuesday 28th May. Showing on Sky Premier 1.
Starting: 16:00 on Saturday 1st June. Showing on Sky Premier Widescreen.

The Talented Mr Ripley (Matt Damon)Starting: 00:45 on Tuesday 28th May. Showing on Sky Premier 4.
Starting: 03:05 on Sunday 2nd June. Showing on Sky Premier 1.

Oprah (Matt Damon Guest Appearance)Starting: 13:30 on Wednesday 29th May. Showing on Channel 5.

Big Daddy (Joey Lauren Adams)Starting: 21:30 on Saturday 25th May. Showing on Sky Premier 1.
Starting: 22:40 on Friday 31st May. Showing on Sky Premier 3.
Starting: 20:00 on Wednesday 5th June. Showing on Sky Premier 4.

Mumford (Jason Lee)
Starting: 02:00 on Sunday 2nd June. Showing on Sky Premier Widescreen.

  • This month’s edition of Skateboarder magazine features a small collage of Jason Lee back in his skating days.

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