NEW YORK (Variety) – Dimension Films is moving at top speed to get its third installment of the “Scary Movie” spoof series to market, hiring a trio of scribes to pen the screenplay as the studio races to beat a rival release from franchise creators the Wayans brothers.

Pat Proft, Brian Lynch and Craig Mazin will write the script for the sequel, which Dimension expects to begin lensing by February. Meanwhile, Keenen Ivory, Marlon and Shawn Wayans (news) are warming up a spoof project of their own with Sony-based Revolution Studios (Daily Variety, Nov. 20).

Proft is a veteran of the slapstick genre who worked with “Scary Movie 3″ director David Zucker (news) on both 1988’s “Naked Gun: From the Files of Police Squad!” and the 1996 picture “High School High.” His other credits include the “Police Academy” franchise and “Real Genius.”

Mazin’s credits include the Marlon Wayans (news)-David Spade (news) comedy “Senseless” and the 1997 comedy “Rocket Man.” Meanwhile, Lynch wrote and directed 1999’s “Big Helium Dog” and last year set up the script “Miller Minogue” with Landscape Entertainment.

Dimension plans to have its movie out in theaters as early as next fall. The original “Scary Movie” grossed $157 million; its sequel made $71 million.

Yeah, yeah – we know it’s blind and can make even the most sane individual do the most crazy of things but surely love isn’t all to blame for Ben Affleck’s recent heinous behaviour. The Daredevil himself must surely shoulder the blame squarely on his manly shoulders.

For not content at becoming part of the huge promotional machine of J.Lo Inc by appearing in the video for his big-bottomed fiancee’s current single “Jenny From The Block,” Ben Affleck has stooped even lower in Empire Online’s already pitifully meagre expectations. The recently deemed “Sexiest Man” in the world is to get completely starkers for his woman by appearing naked in ads to launch Lopez’s new aftershave, which – get this – is hilariously called Man.

Obviously suffering no compunctions at stripping for money, the ad will feature Affleck totally nekked in the shower – with his starry private parts suitably obscured by cleverly arranged puffs of steam. How very tasteful.